Andrea Capera

In this article, we will explain what is a sales funnel and how can you use it to improve your sales process. Let’s dive in. A sales funnel is a diagrammatic representation of the various stages through which potential customers pass before making an actual purchase from you. In simple terms, a sales funnel shows …

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Have you ever wondered how the majority of email marketing campaigns succeed? Or perhaps you’ve been trying to get your newsletter to stick with little success. Either way, you’ll want to read this article as soon as possible so that you can start seeing results from your email marketing. After all, if it’s something that’s …

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How to Optimize Your Website For Digital Marketing Digital marketing is the era of digital. No matter where you look, digital has become pervasive: from your smartphone to your TV and from your computer to the internet. Digital marketing has become an essential way for businesses to reach and interact with their customers in a …

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No matter where you look, digital has become pervasive: from your smartphone to your TV and from your computer to the internet. Digital marketing has become an essential way for businesses to reach and interact with their customers in a convenient and trusted manner. You might wonder, why should I care about optimizing my website …

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Cross-channel marketing is the linking of several different marketing channels. A cross-channel marketing strategy involves integrating several different types of digital marketing tools to leverage your brand’s visibility, reach, and frequency in order to increase brand awareness and drive more leads and sales. The goal is to create a unified brand image across all your …

How to Boost Cross-Channel Marketing With Rating and Classification Solutions Read More »

In today’s digital world, staying relevant is harder than ever. Constant updates and new releases cycle so quickly that it’s nearly impossible for brands to keep up with the latest trends and insights. So much of what people search for, read about, share, watch, and listen to can be found online…which means staying present requires …

How to Grow Your Brand With Data-Based decisions! Read More »